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ABOUT US / FERTER

Regional roots.
A wider perspective.

We believe extraordinary companies can start with ordinary people who understand a problem deeply—and commit to solving it.

OUR HOME. OUR PERSPECTIVE.

Ciudad Juárez
+
El Paso

Two countries. One connected operating ecosystem.

Close to the problems.
Closer to the people solving them.

Ferter is an early-stage venture capital fund rooted in the Mexico–U.S. border region. Our perspective is shaped by the manufacturers, logistics operators and agrifood businesses that keep this corridor moving.

Our operating heritage informs how we evaluate technology: who needs it, how it fits into daily work, and whether customers see enough value to adopt it.

We bring that practical lens to our relationships with founders, combining investment analysis, strategic conversations and relevant connections as they build.

01 / UNDERSTAND

Industry context

Start with the real workflow, the buyer and the problem worth solving.

02 / CONNECT

Regional relationships

Bring a cross-border perspective and a network rooted in the operating economy.

03 / BUILD

Long-term conviction

Look for committed founders, commercial evidence and clear milestones.

THE PEOPLE BEHIND FERTER

Meet our team

Victor Fernandez

Victor Fernandez

Investment Manager

Full-stack engineer and investment strategist. Combines technical expertise with startup evaluation and portfolio management at Ferter. Holds a Computer Science degree from Georgia Tech.

Cosette Rodriguez

Cosette Rodriguez

Investment Manager

Leads investment analysis, coordinates due diligence and supports portfolio companies and founder relationships. Holds a Master’s in Finance from Tecnológico de Monterrey (ITESM).

Lissania Aguirre

Lissania Aguirre

Investment Analyst

Holds a Bachelor’s in Finance from Universidad Autónoma de Ciudad Juárez (UACJ). Evaluates startups, researches markets and prepares investment memos, while supporting portfolio monitoring.